I build web-driven platform strategies for start-ups and established corporations. I engineer the digital machines that ensure your customers reach their destination quickly and easily, no matter what track they take to reach you. I do this because it's what I do best, and because it frees you to do what you do best.
Website design and development revolves around two key elements: User Interface (UI) and User Experience (UX).
User interface design ensures that conversion paths are well laid out so customers in any phase of the buying cycle can convert to the next stage.
User experience design ensures that visitors can easily identify the site by your brand, easily navigate to the conversion location, and make the next step in the buying cycle.
Parker Digital Solutions excels in both UI and UX design. By first defining your audience and your business goals, your site can be engineered to perform for your unique ecosystem.
Your Website will feature a simple to use Content Management System (CMS). With some very basic training, you'll be able to publish your own content, post blogs, upload photos and manage everything as you see fit. Online eCommerce Stores hosted through Shopify will provide you with an integrated and user-friendly portal to selling your goods and services online.
Of course, you're never alone! I'm only ever a phone call or email away from my clients.
In addition to front-end design, web development also requires skills in information architecture design. This includes the ability to design logical databases, data hierarchies, and product catalogs. A skilled developer must also be able to integrate 3rd party CRM/Marketing platforms into the IT mix and define new business workflows and job aids to assist in system adoption. Parker Digital Solutions offers full-service, web-powered business consulting.